Winona enbodies different elements of creative visions, all of which are intended to stimulate a multifaceted sensory experince.  The hear of Winona is centred on clebrating feminity and Winona's signature can be defined as encompassing a divers spectrum of the strong modern day woman.

The foundation of the brand is built around the "Winona Girl".  A Winona girls is a girl that understands that style is so much more than a beautiful dress.  It's an infectious smile, a kind and abundant heart and positive outlook on life.  She's a thought provoking, style inspiring beauty that shines from the inside out who radiates a magnetic aura, giving you the familiarity of a fond friend in her presence.